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Frequently Asked Questions for eCommerce:

To help you to decide your criteria for your eCommerce solution, we have listed a few questions that our customers regularly ask:


Q: How does online payment work?
A: We would expect the system to run itself, including adding payment authorisation codes into the customer order details in your administration system. As such, orders are not sent to despatch until confirmation of a successful payment has been made. Naturally some payments will fail so our reminder system makes sure these are followed up and converted into successful orders.

Q: Can customers Search for the features and colours of my Products?
A: In our Silver eCommerce package we offer 3 search criteria attributes e.g. colour, size and make. For the Gold eCommerce package we can offer an extensive Search Facility on your Home page with customisable search refinements, to a maximum of 8 search options. For Bespoke customers it will depend on their requirements.

Q: How do I roll out Special Offers to my customers via email?
A: Our eCommerce websites are built to facilitate email marketing to customers. We offer 3 options to execute an emailing campaign. We can support you to write email campaigns yourself for a small numbers of clients or we can give you an export function to send details to third party. Alternatively we can run email campaigns for you. Talk to us to see what solution would suit you best, on 01865 55 60 70.

Q: How do I get paid online?
A: There are many options for accepting online payments, including: Paypal/ credit card/debit card on-line facilities, Google Checkout, World Pay. We will advise on which option will best suit your requirements.

Q: Can I have a Shopping Trolley / Basket on my site?
A: Yes, of course - this will be designed in line with your branding. Customers will be able to seamlessly update, amend, delete from or add to their baskets, and continue shopping as desired. Customers could save their order at any point of their visit to your site. Talk to us to see what we recommend to improve the user shopping experience.

Q: Will my site be able to handle exchanges, returns and credits?
A: All of these facilities are available with our Gold Package as standard and bespoke if required.
The system will allow you to process credit payments; your returns staff will be able to scan an item back and the system will automatically credit the card.

Q: Can I keep my customers updated about the status of their returns/exchanges and credits?
A: All of these facilities are available with our Gold Package as standard and bespoke if required.
As part of the credit process customers can be emailed to confirm the credit has been processed. Exchanges are normally handled as 2 separate events i.e. the credit is one event and the exchange is then fed into the system as an order. An additional function of our system is the ability to add notes in 3 places: the customer record, the order record and the item record. For example, a previous address may be in the customer record, a note about the exchange in the order record and a note about supply issues in the item record.

Q: Can my site include functionality for gift packaging and notes?
A: These facilities are available with our Gold Package as standard and bespoke if required.
Want to offer a gift wrapping service? The eCommerce solution assumes notes would be printed at despatch as part of the despatch process. Flags for extra-value options such as gift wrapping can be added to the despatch notes or we can set visual clues such as the font colour to indicate these tasks.

Q: Can I add/change Delivery charges?
A: Yes, on both Silver and Gold as well as bespoke packages. You can specify rules for postage e.g. weight. Quantity, Destination (UK, Europe or Rest of the World, etc.) You'd be amazed at some of the pricing and postage matrixes we have built to handle clients' requirements, there's not been anything we can't do so far and we've been going since 1999.

Q: Can my site integrate with credit card clearance and transaction agencies?
A: These facilities are available with our Gold Package as standard and bespoke if required.
We build the system to effectively run itself, from adding payment authorisation codes into the customer order details on the database to letting the driver know where to find the house. As such, orders would not be sent to despatch until confirmation of a successful payment had been made. Naturally payments will sometimes fail. We would expect to liaise with these third parties where technical problems occur, but for day-to-day issues such as card failures we would not wish to be involved.

Q: Can I secure myself against online fraud?
A: There are a number of ways to minimise online fraud. We explain who needs to do what and most importantly what you need to be aware of.

Q: What happens if I want to offer a search facility for more than 8 criteria?
A: You will be looking at the bespoke option. Our process highlights all functionality required and builds them into the design and architecture.

Q: Can I run special promotions with code inserts?
A: Yes, we can advise on various approaches to marketing.

Q: Can you offer to build sites in different languages if I need to go global?
A: Yes although we don't have translation skills in-house.


2 Ears 1 Mouth

We listen to what you want and understand how your business can take advantage of the online world, by transferring your proven sales techniques online. We pride ourselves in developing bespoke eCommerce business systems to take your business to the next level.

Our partnership with you is the key to a successful project. Regular meetings and open contact ensure the initial specification is correct and that all areas have been explored thoroughly.

Once the project is running we maintain a free flow of ideas and information by phone, messaging and email. Everything is logged online by our project management system which you can view anytime.

Of course, we are always available for face to face meetings when required.

Caged Creativity

Good websites combine creative design with functionality to bring an enriched user experience. For this reason we start with a wild creative journey and have a process to tame this beast into something visitors will enjoy experiencing (having considered the brand identity, product features, the navigation and user experience).

To ensure the success of this we have a structured and planned approach for every project.

Our system is divided into 3 stages to find your ideal design.

Stage 1: The concept Stage: This is where all ideas are discussed openly enabling the design team to draft a number of different styles and concepts.

Stage 2: Design Consolidation: Here we pull together mock-ups as well as developing the ideas drawn out by the concept stage. Suggested designs are presented to you in line with the brief.

Stage 3: Final rollout: Removes any imperfections and once the final design is agreed it is rolled out over the site and incorporated into the backend functions.

OFEC Website Design Process


Jacob Senior - Cherwell Placement StudentThis infographic was created by Jacob Senior as part of his work placement experience from Cherwell School. He's in year 11! Boy did we luck out, isn't it amazing. Jacob's looking at a career in the creative industry and with this talent let's hope he hangs in there.

We have hosted a number of work placement students, they are always well worthwhile for all concerned, we are proud to put their work on our site and encourage other firms to get involved.

 

The Devil's in the Detail

We build quality websites that are robust.

Delivering quality websites and web solutions to our clients are paramount to our philosophy as a company.

We take pride in the quality of the work we do to bring you peace of mind. This allows you to concentrate your efforts on your core business, while we take care of your online presence.

We have many years of experience in web design and development and as a result we have a strong portfolio of highly satisfied clients who return to us for all their subsequent ecommerce and design requirements.

By following tried and tested OFEC practices and W3C guidelines we create scalable and tested web sites and systems.

The features of our sites include:
XHTML 1.0 Transitional valid code as defined by W3C
CSS valid code as defined by W3C
No extraneous elements, only lean, fast code
Comprehensive use of style sheets & external JavaScript files
Use of CSS inheritance
Particular attention paid to header titles, meta tags, h1 tags, A tags and Alt tags for search engine purposes.
On-line system for de-bugging and bug reporting

All work is guaranteed and we can commit to Service Level Agreements as required.

Understanding the consumer AND the system

Online marketing is a loose term, and can encompass many areas such as website optimisation, online PR, email marketing and web campaigns. The key to understanding online marketing is the idea that it must be guided by strategy and supported by detailed insights into results.

We look at how your company performs by looking at your data and from this we devise the marketing strategy. From the power of the web you can segment your market and target your message right down to micro consumer behaviour, and of course with this level of targeting, increase analysis of sales results and increased ROI.

Linking online marketing such as Google Adwords and Pay per Click with traditional (off-line) marketing we seek to deliver the strategic goals and sales targets of our clients through web marketing. By bringing these practices together to achieve the common goals of a company, whether that is promoting products, services or information, we aim to achieve the best results for our clients.

     

iPad Friendly Websites

Users of the iPad or similar tablet device interact with web content in a new, unique way. Simply being able to swipe to the next page, to dart around web pages with your finger, to zoom in and out by squeezing digits together, means there are new ways to navigate websites, so why not look at iPad friendly websites?

 

If you want iPad users to really get the most out of your website, you need an iPad modified site optimised for the iPad (oe other tablet). Obviously the intention is that by improving the experience you’ll improve inquiry rates, sign-ups and sales. Whether you need this or not depends more on the design and requirements than whether its an e-brochure site, micro-site, second generation website, multi-lingual or e-Commerce website.

 

National newspapers and major consumer brand websites are already investing substantial sums in developing specialist websites for iPad as well as being optimised for alternative formats to suit smartphones and tablets. For example, newspaper iPad friendly websites are all about creating new ways of displaying advertising as they seek to monetise their websites.

 

At OFEC, recreating your website to be iPad friendly or an alternative format doesn’t need to cost the earth. An iPad version of your website can be created from your existing website, with our expert team of coders can recreate your site specifically optimised for iPad tablet users. And we can set up your existing site so that iPad tablet visitors are automatically redirected to the version that suits their hardware best.

 

Keep all your website visitors happy, through iPad friendly websites especially if they are visiting on their iPad – call 01865 556070 now to find out how.

How We Work

2 Ears 1 Mouth

We listen to what you want and understand how your business can take advantage of the online world, by transferring your proven sales techniques online. We pride ourselves in developing bespoke eCommerce business systems to take your business to the next level.

Our partnership with you is the key to a successful project. Regular meetings and open contact ensure the initial specification is correct and that all areas have been explored thoroughly.

Once the project is running we maintain a free flow of ideas and information by phone, messaging and email. Everything is logged online by our project management system which you can view anytime.

Of course, we are always available for face to face meetings when required.

Design Process

Caged Creativity

Good websites combine creative design with functionality to bring an enriched user experience. For this reason we start with a wild creative journey and have a process to tame this beast into something visitors will enjoy experiencing (having considered the brand identity, product features, the navigation and user experience).

To ensure the success of this we have a structured and planned approach for every project.

Our system is divided into 3 stages to find your ideal design.

Stage 1: The concept Stage: This is where all ideas are discussed openly enabling the design team to draft a number of different styles and concepts.

Stage 2: Design Consolidation: Here we pull together mock-ups as well as developing the ideas drawn out by the concept stage. Suggested designs are presented to you in line with the brief.

Stage 3: Final rollout: Removes any imperfections and once the final design is agreed it is rolled out over the site and incorporated into the backend functions.

OFEC Website Design Process


Jacob Senior - Cherwell Placement StudentThis infographic was created by Jacob Senior as part of his work placement experience from Cherwell School. He's in year 11! Boy did we luck out, isn't it amazing. Jacob's looking at a career in the creative industry and with this talent let's hope he hangs in there.

We have hosted a number of work placement students, they are always well worthwhile for all concerned, we are proud to put their work on our site and encourage other firms to get involved.

 

Quality Control

The Devil's in the Detail

We build quality websites that are robust.

Delivering quality websites and web solutions to our clients are paramount to our philosophy as a company.

We take pride in the quality of the work we do to bring you peace of mind. This allows you to concentrate your efforts on your core business, while we take care of your online presence.

We have many years of experience in web design and development and as a result we have a strong portfolio of highly satisfied clients who return to us for all their subsequent ecommerce and design requirements.

By following tried and tested OFEC practices and W3C guidelines we create scalable and tested web sites and systems.

The features of our sites include:
XHTML 1.0 Transitional valid code as defined by W3C
CSS valid code as defined by W3C
No extraneous elements, only lean, fast code
Comprehensive use of style sheets & external JavaScript files
Use of CSS inheritance
Particular attention paid to header titles, meta tags, h1 tags, A tags and Alt tags for search engine purposes.
On-line system for de-bugging and bug reporting

All work is guaranteed and we can commit to Service Level Agreements as required.

Online Marketing

Understanding the consumer AND the system

Online marketing is a loose term, and can encompass many areas such as website optimisation, online PR, email marketing and web campaigns. The key to understanding online marketing is the idea that it must be guided by strategy and supported by detailed insights into results.

We look at how your company performs by looking at your data and from this we devise the marketing strategy. From the power of the web you can segment your market and target your message right down to micro consumer behaviour, and of course with this level of targeting, increase analysis of sales results and increased ROI.

Linking online marketing such as Google Adwords and Pay per Click with traditional (off-line) marketing we seek to deliver the strategic goals and sales targets of our clients through web marketing. By bringing these practices together to achieve the common goals of a company, whether that is promoting products, services or information, we aim to achieve the best results for our clients.

     

iPad Friendly

iPad Friendly Websites

Users of the iPad or similar tablet device interact with web content in a new, unique way. Simply being able to swipe to the next page, to dart around web pages with your finger, to zoom in and out by squeezing digits together, means there are new ways to navigate websites, so why not look at iPad friendly websites?

 

If you want iPad users to really get the most out of your website, you need an iPad modified site optimised for the iPad (oe other tablet). Obviously the intention is that by improving the experience you’ll improve inquiry rates, sign-ups and sales. Whether you need this or not depends more on the design and requirements than whether its an e-brochure site, micro-site, second generation website, multi-lingual or e-Commerce website.

 

National newspapers and major consumer brand websites are already investing substantial sums in developing specialist websites for iPad as well as being optimised for alternative formats to suit smartphones and tablets. For example, newspaper iPad friendly websites are all about creating new ways of displaying advertising as they seek to monetise their websites.

 

At OFEC, recreating your website to be iPad friendly or an alternative format doesn’t need to cost the earth. An iPad version of your website can be created from your existing website, with our expert team of coders can recreate your site specifically optimised for iPad tablet users. And we can set up your existing site so that iPad tablet visitors are automatically redirected to the version that suits their hardware best.

 

Keep all your website visitors happy, through iPad friendly websites especially if they are visiting on their iPad – call 01865 556070 now to find out how.


Portfolio.

 



The best way to understand how we can help is to call!

Call us on 01865 55 60 70 for a chat or to arrange a face to face
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